Marketing Manager

Staffmark Workforce Solutions offers this exciting contract opportunity at a global leader in electronics, mobile devices, and appliances located in Plano, TX.

Marketing Manager

Top Skills:

1. Marketing Strategy
2. Data & Analytics
3. Cross-functional team leadership & execution

Summary:

This role will report directly to the Marketing Director, Mobile Marketing New Computing & Mobile Enhancements to craft strategy and own execution for Buds that help the Marketing organization operate efficiently and effectively and contribute to the attainment of business goals.

Responsibilities:

• Owns and champions Buds marketing strategies & activations within the Mobile Division
• Identifies market opportunities and go-to-market strategies for Mobile Division
• Drives the implementation of the strategy through a formal brief presented to key internal and external stakeholders to develop a detailed tactical and KPI measurement plan
• Establishes a formal and frequent cadence of reporting results through the development of a KPI dashboard and live meeting forum for key projects
• On-going optimization of the plan to maximize ROI and shift client $ resources into tactics that are delivering expected business results
• Serve as the nexus that connects key stakeholders within the marketing organization both locally and globally; with non-marketing cross-functional teams; agency partners; and business leadership. Foster collaboration to create an integrated and coordinated marketing execution of strategy
• Serve as the overall marketing expert of client and competitor product portfolios, go-to-market, and marketing strategy to help the team develop industry-leading marketing strategy
• Drive the creation of a shared reality within the marketing organization by providing a regular overview of the business goals, market situation, client and competitor product portfolios, target consumer personas, customer context (carriers and retailers), and competitor marketing playbooks.

Requirements:

• MBA preferred with 5-7 years of experience in marketing, business strategy, or product marketing
• Ideal experience spans a wide variety of examples up to and including, Sports franchises, music, celebrities, lifestyle, and luxury as well as digital-first brands/apps
• Comfortable working in a fast-paced environment with a willingness to rapidly ramp up and lead the strategy, selection, and measurement of partners with minimal supervision
• Strong ability to collaborate across the company from strategic, analytical, and creative perspectives, focus on performance-based marketing outcomes
• A disruptive thinker who has a proven track record of challenging the status quo to create new product marketing playbooks
• Experience in the mobile space, specifically mobile consumer hardware and software and how they work together
• Consummate collaborator committed to communication excellence

Staffmark talent working with this client receive competitive compensation and a great benefits package including medical, dental, vision, 401K, and Paid Time Off plus more!

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