Senior Manager, Strategic Workflow Marketing

The Opportunity:

Avantor is looking for a dedicated Senior Manager, Strategic Workflow Marketing who will drive global financial performance of AVTR proprietary workflow products and solutions within life science and analytical chemistry. Reporting into the Senior Director, Strategic Marketing, the successful candidate will be responsible for developing, implementing, and optimizing strategic marketing plans, along with go-to-market strategy, that advance business strategy and drives profitable growth within specific workflows. The successful candidate will work cross-functionally to ensure that short and long-term growth objectives are met. This role is full-time, USA remote.

What we're looking for:

Education: Bachelor's degree in the life sciences, marketing, business, or a related field (Master's degree preferred)

Experience: (5+ years) in

• Research, marketing, or product management
• Experience in development and execution of life science marketing strategy and go-to-market strategy strongly preferred
• Experience working in a global environment, with an understanding of diverse markets and cultures

Travel:

• Ability to travel up to 20% (domestic & international)

Who you are:

• Strong understanding and continued learning of research techniques, tools, and workflows, used by researchers and scientists.
• Demonstrated results that led to significant revenue growth through targeted marketing initiatives.
• Possess the analytical skills to measure campaign effectiveness, identify trends, and make data-driven decisions.
• Collaboration and teamwork skills to work effectively with cross-functional teams and stakeholders.
• Demonstrated strong organizational skills to effectively manage complex marketing projects and initiatives.
• Use of proactive, creative, and collaborative approaches to diagnose problems and develop innovative solutions.

How you will thrive and create an impact:

Financial & Market Accountability

• Own the financial performance for specialty workflows within life sciences and analytical chemistry portfolios.
• Cultivate deep market knowledge, understand market trends, the competitive landscape, and end-user needs to inform strategic marketing plans.

Strategy Development & Execution

• Strategy Leadership: Lead, develop, execute, and optimize insight-based strategic marketing plans, linking market understanding, competitor analysis, qualitative and quantitative voice of customer insights, and actionable recommendations for segmentation, branding, positioning, and messaging for specialty workflow products and solutions.
• Go-to-Market Strategy: Develop and execute global/regional go-to-market strategies to achieve revenue goals, ensuring consistency in value proposition, messaging, and positioning across workflows to drive sustainable market share.

Sales Enablement & Content

• Sales Enablement: Develop data-driven customer targeting strategies, sales tools, and customer-facing materials to guide commercial sales in executing effective sales programs.
• Sales Training & Communication: Develop and deliver sales training materials in partnership with sales leadership and product management, equipping the salesforce with effective messaging and positioning rooted in a differentiated value proposition.
• Content Creation: Oversee the creation of impactful content such as whitepapers, case studies, and technical articles to engage and educate scientific professionals, increasing product awareness and adoption.

Cross-functional Collaboration

• Drive decisions and results while collaborating internally with cross-functional teams to align marketing efforts with broader business objectives.
• Collaborate with R&D, Product Management, Sales, and Communications teams to lead new product introductions into successful market introductions.
• Coach and align regional marketing/sales teams on how to implement global strategies locally, ensuring alignment with overarching business objectives and proper use of materials and resources.

Relationship Management

• Engage internal and external stakeholders to build and maintain strong relationships, including customers, suppliers, and industry peers, ensuring that strategies remain relevant and competitive.

Why Avantor?

Dare to go further in your career. Join our global team of 14,000+ associates whose passion for discovery and determination to overcome challenges relentlessly advances life-changing science.

The work we do changes people's lives for the better. It brings new patient treatments and therapies to market, giving a cancer survivor the chance to walk his daughter down the aisle. It enables medical devices that help a little boy hear his mom's voice for the first time. Outcomes such as these create unlimited opportunities for you to contribute your talents, learn new skills and grow your career at Avantor.

We are committed to helping you on this journey through our diverse, equitable and inclusive culture which includes learning experiences to support your career growth and success.

At Avantor, dare to go further and see how the impact of your contributions set science in motion to create a better world.

Apply today!

Disclaimer:

The above statements are intended to describe the general nature and level of work being performed by employees assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of employees assigned to this position. Avantor is proud to be an equal opportunity employer.

Why Avantor?

Dare to go further in your career. Join our global team of 14,000+ associates whose passion for discovery and determination to overcome challenges relentlessly advances life-changing science.

The work we do changes people's lives for the better. It brings new patient treatments and therapies to market, giving a cancer survivor the chance to walk his daughter down the aisle. It enables medical devices that help a little boy hear his mom's voice for the first time. Outcomes such as these create unlimited opportunities for you to contribute your talents, learn new skills and grow your career at Avantor.

We are committed to helping you on this journey through our diverse, equitable and inclusive culture which includes learning experiences to support your career growth and success. At Avantor, dare to go further and see how the impact of your contributions set science in motion to create a better world. Apply today!

Pay Transparency:

The expected pre-tax pay for this position is

Actual pay may differ depending on relevant factors such as prior experience and geographic location.

EEO Statement:

We are an Equal Employment/Affirmative Action employer and VEVRAA Federal Contractor. We do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected Veteran status, or any other characteristic protected by federal, state/province, or local law.

If you need a reasonable accommodation for any part of the employment process, please contact us by email at recruiting@avantorsciences.comand let us know the nature of your request and your contact information. Requests for accommodation will be considered on a case-by-case basis. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email address.

For more information about equal employment opportunity protections, please view the Equal Employment Opportunity is THE LAW Poster, EEO is the Law Poster Supplement, and Pay Transparency Non-Discrimination Provision.

3rd Party Non-Solicitation Policy:

By submitting candidates without having been formally assigned on and contracted for a specific job requisition by Avantor, or by failing to comply with the Avantor recruitment process, you forfeit any fee on the submitted candidates, regardless of your usual terms and conditions. Avantor works with a preferred supplier list and will take the initiative to engage with recruitment agencies based on its needs and will not be accepting any form of solicitation.