Digital Marketing Manager, Demand-Gen (Indianapolis, IN)
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![]() United States, Indiana, Indianapolis | |
![]() 9455 Delegates Row (Show on map) | |
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Description
Presidio, Where Teamwork and Innovation Shape the Future AtPresidio, we're at the forefront of a global technology revolution, transforming industries throughcutting-edge digital solutions and next-generation AI. We empower businesses-and their customers-to achieve more through innovation, automation, and intelligent insights. The Role Presidio is seeking a Marketing Manager who will oversee and coordinate all marketing activities for the Splunk Practice in partnership with Presidio Corporate Marketing teams. The ideal candidate will coordinate internal and external resources to execute effective digital marketing campaigns, manage content creation efforts, drive partner relationships including acquisition of marketing development funds, deliver meaningful data to highlight strengths and opportunities within our Marketing efforts, lead event planning, and work collaboratively to execute all Marketing needs for the Splunk practice within Presidio. Travel Requirements: In this role you will be expected to travel up to15%. It will be based in Indianapolis, IN (Hybrid position - in office 2-3 days/week) Key Objectives: Your success will be measured by your ability to: * Align the brand's performance with industry benchmarks. Leverage market and competitor data to define what "good" looks like and raise our performance to meet or exceed it. * Optimize results that can be measured. Build and manage a reporting framework to measure performance across every campaign, piece of content, and channel. Own weekly, monthly, and quarterly reporting of demand generation metrics to leadership. * Build a content strategy that supports digital demand generation. Partner with external resources to create high-impact, conversion-driven content that aligns with the buyer journey and drives qualified leads. Responsibilities: * Design and own a scalable demand generation reporting system Implement and manage a full-funnel reporting infrastructure using tools such as HubSpot Marketing & Sales Hub, Marketo, or Pardot. Ensure end-to-end attribution, campaign tracking, and closed-loop reporting across marketing and sales touchpoints. * Forecast and manage pipeline goals Build and maintain annual demand forecasts using modern modeling and historical trends. Break forecasts down into quarterly and monthly targets, and report on performance weekly. Provide actionable recommendations to leadership based on insights. * Establish marketing performance dashboards Develop and maintain real-time dashboards that reflect performance across all key KPIs - including leads, conversion rates, CPL, CAC, and velocity - and ensure these are reviewed with stakeholders on a weekly, monthly, and quarterly basis. * Optimize content and campaign performance Lead external vendors in producing and distributing campaign assets - including blog content, email sequences, landing pages, and ads - that directly contribute to pipeline. Assign content briefs, ensure their timely execution, and assess each asset's performance impact. * Audit and improve channel strategy Analyze all active distribution channels to evaluate ROI, establish attribution, and surface investment opportunities. Recommend scaling or divestment decisions based on quantitative channel performance. * Act as the connective tissue between content, strategy, and outcomes Ensure all content aligns with the buyer journey and contributes to both awareness and conversion. Track engagement metrics and influence future content priorities based on performance. * Report marketing performance to leadership Deliver consistent updates and insights to executive stakeholders with precision and clarity. Own the narrative behind the data, explaining not just what's happening - but why, and what's next. * Maintain a test-and-learn culture Run structured experiments across content messaging, channels, and formats to improve performance outcomes. Maintain rigorous documentation to inform future strategy. Required Skills and Professional Experience:
Preferred Experience:
***** Your Future at Presidio JoiningPresidiomeans stepping into aculture of trailblazers-thinkers, builders, and collaborators-who push the boundaries of what's possible. With our expertise inAI-driven analytics, cloud solutions, cybersecurity, and next-gen infrastructure, we enable businesses to stay ahead in an ever-evolving digital world. Here,your impact is real.Whether you're harnessing the power ofGenerative AI, architecting resilientdigital ecosystems, or drivingdata-driven transformation, you'll be part of a team that is shaping the future. Ready to innovate? Let's redefine what's next-together. About Presidio ***** Applications will be accepted on a rolling basis. Presidio is an Equal Opportunity / Affirmative Action Employer / VEVRAA Federal Contractor. All qualified candidates will receive consideration for this position regardless of race, color, creed, religion, national origin, age, sex, citizenship, ethnicity, veteran status, marital status, disability, sexual orientation, gender identification or any other characteristic protected by applicable federal, state, and local statutes, regulations, and ordinances. To read more about discrimination protections under Federal Law, please visit: https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf If you have any difficulty using our online system and need an accommodation in the job application process due to a disability, please send an email to recruitment@presidio.com for assistance. Presidio is a VEVRAA Federal Contractor requesting priority referrals of protected veterans for its openings. State Employment Services, please provide priority referrals to recruitment@presidio.com. Notice to Massachusetts Candidates: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability. Recruitment Agencies, Please Note: Presidio does not accept unsolicited agency resumes/CVs. Do not forward resumes/CVs to our careers email address, Presidio employees or any other means. Presidio is not responsible for any fees related to unsolicited resumes/CVs. #LI-JM3 Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
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