Analyst/Sr Analyst, Global Integrated Campaigns

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Job Details

About Salesforce

We're Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too - driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good - you've come to the right place.

At Salesforce, we empower companies to connect with their customers in a whole new way. The Global Demand Gen Campaigns organization plays a critical role in fueling growth by designing, building, and delivering Integrated Campaign Plans that OU Field Marketing teams can grab and go-ensuring seamless execution while maintaining a unified global strategy.

Within this team, the Associate/Analyst, Integrated Campaigns will play a key role in ensuring that campaign programs, content, and offers are easily accessible and actionable for Field Marketing and Sales teams. This role is critical to driving campaign adoption and effectiveness across the organization.

About the Role

This role is responsible for managing the delivery and enablement of global demand generation campaign programs. The Associate/Analyst, Integrated Campaigns will oversee content management, enablement, and initiatives to ensure that Field Marketing, SDRs, and other stakeholders can effectively leverage campaign assets.

Success in this role requires strong attention to detail, organizational skills, and the ability to educate stakeholders on campaign positioning, sales plays, and demand generation best practices.

Key Responsibilities

Campaign Delivery & Content Management

• Maintain and update the Global Demand Gen Campaigns Hub, ensuring that all campaign content, assets, and offers are organized, accessible, and up to date.

• Manage the offer repository, tracking content availability and surfacing the right assets for different segments, industries, and sales plays.

• Ensure consistency and alignment between campaign programs and sales enablement content.

Stakeholder Enablement & Training

• Host enablement sessions for OU Field Marketing teams, walking them through available campaign programs and how to leverage them effectively.

• Develop how-to guides, playbooks, and training materials to ensure seamless campaign adoption.

• Support internal communications and updates on new campaign launches and best practices.

Sales Coaching & Support

• Work closely with Sales Development Representatives (SDRs) to ensure they understand campaign positioning and how to align programs with sales plays.

• Provide guidance on messaging, campaign-led outreach, and follow-up strategies.

• Gather feedback from OU Field Marketing and SDR teams to refine campaign materials and improve alignment with pipeline generation goals.

Preferred Qualifications & Experience

• 2-4 years of experience in B2B marketing, sales enablement, demand generation, or campaign operations.

• Strong organizational and project management skills with an ability to manage multiple stakeholders and priorities.

• Experience working with marketing and sales teams, with a focus on enablement and content delivery.

• Familiarity with Salesforce, Tableau, and marketing automation tools is a plus.

• Strong communication and presentation skills to train and educate internal teams.

• Detail-oriented with a passion for content organization and process efficiency.

Why Join Salesforce?

This is a unique opportunity to drive the adoption and impact of global demand generation campaigns. If you are passionate about marketing enablement, campaign execution, and sales alignment, this role is for you!

Join us and help Salesforce deliver high-impact campaigns at scale!

Accommodations

If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form.

Posting Statement

Salesforce is an equal opportunity employer and maintains a policy of non-discrimination with all employees and applicants for employment. What does that mean exactly? It means that at Salesforce, we believe in equality for all. And we believe we can lead the path to equality in part by creating a workplace that's inclusive, and free from discrimination. Know your rights: workplace discrimination is illegal. Any employee or potential employee will be assessed on the basis of merit, competence and qualifications - without regard to race, religion, color, national origin, sex, sexual orientation, gender expression or identity, transgender status, age, disability, veteran or marital status, political viewpoint, or other classifications protected by law. This policy applies to current and prospective employees, no matter where they are in their Salesforce employment journey. It also applies to recruiting, hiring, job assignment, compensation, promotion, benefits, training, assessment of job performance, discipline, termination, and everything in between. Recruiting, hiring, and promotion decisions at Salesforce are fair and based on merit. The same goes for compensation, benefits, promotions, transfers, reduction in workforce, recall, training, and education.