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Sr. Product Marketing Manager

OpenText
United States, Colorado, Denver
1860 Blake Street (Show on map)
Jul 05, 2025

OPENTEXT - THE INFORMATION COMPANY

OpenText is a global leader in information management, where innovation, creativity, and collaboration are the key components of our corporate culture. As a member of our team, you will have the opportunity to partner with the most highly regarded companies in the world, tackle complex issues, and contribute to projects that shape the future of digital transformation.

AI-First. Future-Driven. Human-Centered.

At OpenText, AI is at the heart of everything we do-powering innovation, transforming work, and empowering digital knowledge workers. We're hiring talent AI can't replace to help us shape the future of information management. Join us.

THE IMPACT

We are seeking a Senior Product Marketing Manager to champion our Data Protection portfolio, including Backup, Recovery, Business Continuity, and Compliance solutions. You will partner with Product Management, Sales, Marketing, and Channel teams to craft compelling, value-driven messaging that attracts new customers and expands existing relationships.

WHAT THE ROLE OFFERS

  • Shape go-to-market strategies using market insights and competitive analysis
  • Develop clear value propositions to support sales and partner enablement
  • Create high-impact content and campaigns across digital channels, events, and media
  • Collaborate on product launches, ensuring alignment of messaging and tactics
  • Monitor industry trends and the competitive landscape to refine positioning
  • Develop clear, differentiated messaging that resonates across industries and buyer personas
  • Produce sales plays, battlecards, slide decks, blogs, eBooks, videos, and web content to drive pipeline
  • Collaborate on campaigns that fuel marketing-sourced pipeline and revenue growth
  • Plan and execute product releases, coordinating with all stakeholders
  • Gather customer feedback, analyze trends, and share insights to guide product strategy

WHAT YOU NEED TO SUCCEED

  • 5+ years in B2B software product marketing, with a focus on data protection or related areas
  • Ability to identify growth opportunities, drive projects independently, and balance both long-term vision and tactical execution
  • Comfort translating technical concepts into business value for diverse audiences
  • Exceptional writing and presenting abilities; adept at engaging stakeholders at all levels
  • Proven track record working cross-functionally with Product, Sales, Marketing, and Channel partners
  • Skilled in Microsoft 365 (especially PowerPoint) and familiar with SaaS/subscription models
  • Experience with MSPs, VARs, Distributors, and channel-based selling

ONE LAST THING
OpenText is more than just a corporation, it's a global community where trust is foundational, the bar is raised, and outcomes are owned. Our 30-year legacy encompasses delivering over 700 innovative products and services, with over 120,000 enterprise customers, including 98 of the Top 100 companies, and 150 million end users. We are excited to share that for the fifth year in a row, OpenText has been named one of the World's Best Employers by Forbes!

OpenText's commitment to diversity and inclusion surpasses legal requirements, evident in our Equal Employment Opportunity Statement of Policy which promotes a respectful and empowering environment for employees of all backgrounds, culture, national origin, race, color, gender, gender identification, sexual orientation, family status, age, veteran status, disability, religion, or other basis protected by applicable laws.

If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please contact us at hr@opentext.com. Our proactive approach fosters collaboration, innovation, and personal growth, enriching OpenText's vibrant workplace.

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