New

Director, Strategic Planning - VP

IPG Health
United States, New York, New York
100 West 33rd Street (Show on map)
Jul 10, 2025
Job Description About the Job: As Director, Strategic Planning - VP, you will serve as a seasoned brand strategist and client-facing leader, navigating complex accounts and driving growth. You'll bring expertise in brand planning, client management, and collaboration, excelling in strategic storytelling and campaign development. You will lead talent development and departmental initiatives, shaping the future of our organization. By tapping into your knowledge of pharma compliance, market trends, and customer needs, you'll be able to deliver results that truly make an impact. A Day in the Life: Lead strategic planning for multiple accounts, driving autonomy and proficiency. Execute expert-level understanding of disease state, indications, customer needs, and science. Develop and mentor junior team members on brand strategy deliverables. Provide market research expertise, driving insight mining and ideation. Utilize planning tools, ensuring proper use in positioning, insight generation, and creative brief writing. Lead new business development, immersion insight gathering, storytelling, and strategy development. Facilitate complex client workshops and brainstorming sessions. Supervise and mentor Directors and Associate Directors, fostering career growth. Manage talent development, hiring, staffing, and performance management. What you will need: Bachelor's degree in Marketing, Advertising, Communications, or related field (preferred). 8+ years of brand strategy or market research experience in an agency setting (preferred). Proficiency in Microsoft Office, Teams, research tools (e.g., SERMO, Datamonitor), and social media platforms. Excellent communication, strategic thinking, and analytical skills. Ability to manage multiple projects, prioritize tasks, and meet deadlines. Strong understanding of agency offerings, pharma marketing, and industry trends. Expertise in brand strategy, promotional strategy, and AI platform utilization. Curiosity, passion, and agility in a fast-paced environment. Collaborative mindset with ability to build strong relationships. Problem-solving, influence, and accountability skills to drive results. Salary 160000 - 230000 The salary range for this position is noted within this job posting. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; market considerations; budgetary considerations; tenure and standing with the company (applicable to current employees); as well as the employee's/applicant's background, pertinent experience, and qualifications. About the Agency https://www.fcbhealthny.com/ Part of the IPG Health network, FCB Health New York is a full-service agency with more than 40 years of experience marketing to healthcare professionals, patients and consumers. As a creative collective that believes in a never finished process with a passion for growth, driving business forward is in the agency's DNA. With a client roster comprised of top brands both big and small, FCB Health New York is constantly innovating and creating highly effective solutions that accelerate their impact on the world. The agency has earned a steady stream of industry accolades year after year from Cannes Lions to Clio Health, to the Manny Awards. For U.S. Job Seekers It is the policy of IPG Health and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F.