New

E-Commerce Product Content & Merchandising Specialist

The Kendall Group
United States, Michigan, Portage
5101 South Sprinkle Road (Show on map)
Jul 22, 2025
E-Commerce Product Content & Merchandising Specialist About The Kendall Group The Kendall Group seeks a talented, creative, self-motivated individual for our E-Commerce Product Content & Merchandising Specialist position. The Kendall Group is comprised of seven divisions with 75+ locations in eleven states. Combined, we serve Electrical, Automation, Pipe, Valve, and Fittings products, Steam, Lighting, Industrial Controls, and Instrumentation Industries. The Kendall Group is a 100% employee-owned company. Kendall offers a great opportunity for a rewarding career. Why The Kendall Group? Our employee ownership model is the core of who we are. You will not only own part of the company, but you will own your future. At Kendall, you'll have opportunities to learn and grow while being coached and mentored along the way. We're that company where people stay! We're proud to say that more than 60% of our associates have more than 5 years of tenure, and more than 40% have greater than 10 years. At Kendall, you will be valued and supported, your ideas will be heard, your voice will matter, and you'll work alongside incredible people who care about your success. Role Summary: Reporting to the Manager of Digital Commerce, the E-Commerce Product Content & Merchandising Specialist is responsible for product data that delivers a seamless, intuitive, and engaging online shopping experience. An ideal candidate will be analytical and curious, with a strong attention to detail. This role blends deep technical expertise in data management with a strong understanding of digital merchandising and plays a pivotal role in enhancing the customer experience, establishing how customers discover products, and driving online sales. Exciting work you will do: The essential duties and responsibilities of the E-Commerce Product Content & Merchandising Specialist position will consist of, but are not limited to, the following: Product Data Management Ensure accuracy, completeness, and strategic presentation of product data across Kendall's digital commerce platforms and multiple storefronts Maintain, evaluate, and proactively enrich product content using the Product Information Management (PIM) system, ensuring consistency and accuracy across all digital channels Perform advanced data analysis and cleanup using Excel (Power Query, XLOOKUP, Fuzzy Lookup) and custom reports from the ERP system Implement accurate categorization, attribute mapping, and data governance best practices to support scalable product onboarding and maintenance; utilize subject matter experts in a proactive manner when appropriate Digital Merchandising & Optimization Coordinate E-Commerce catalog structure and CMS content to optimize product discoverability and conversion Collaborate with SEO/SEM specialist(s) and marketing to ensure availability of product content and align content with campaign goals and search behavior insights; ensure SEO best practices are maintained for product and meta descriptions Continuously leverage analytics and site search data to refine product positioning, faceted navigation, and automated recommendations Monitor KPIs such as bounce rate, conversion, time-on page, search results, or other behavior analytics to identify opportunities for content enhancements and refined merchandising strategies Implement sales promotions, product launch tactics, seasonal or customer segment campaigns, or other collaborative requests Utilizes business metrics to understand, determine, and prioritize the most effective places to invest efforts Cross-Functional Collaboration Partner with UX, marketing, and sales teams to gather feedback and implement improvements that elevate the end-to-end customer experience Partner with marketing, sales, operations, and IT to ensure product content supports business objectives and customer needs Support digital marketing initiatives through targeted content updates, banners, and brand/category page enhancements Platform & Tool Expertise Work across multiple platforms including PIM, ERP, Commerce, CMS and Project Management Troubleshoot catalog issues and coordinate with technical teams to resolve data discrepancies and system conflicts Research user behavior using tools like Google Analytics and Hot Jar Other duties as assigned Competencies you possess: Service Excellence Results, Action Oriented Accountability and responsibility Teamwork and collaboration Attention to detail Self-starter, self-motivation Planning and Organizing What you'll need: Work Experience: 3 years of experience in E-Commerce and/or Product Information Management (B2B or Retail Education: Bachelor's degree or equivalent experience Analytics/Computer Skills: Proficiency in Excel and comfortable analyzing large data sets; strong analytical and organizational skills; Demonstrated ability to work independently with a proactive mindset; ability to utilize an array of complex tools to manage, enrich, and normalize digital product content Organization Skills: Strong attention to detail Cross-functional skills: Ability to work effectively independently and in a team environment; entrepreneurial spirit Communication Skills: Excellent communication abilities and a collaborative mindset Physical, Mental and Visual Skills: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disability to perform the essential functions. Ability to see, talk and hear Ability to sit for 8 hours a day Physical Environment: Normal office environment Travel: Occasional travel for meetings or conferences Qualifications we prefer but don't require: Work Experience: 5+ years of experience in E-Commerce and/or Product Information Management (B2B or Retail); proficiency in Excel, SQL, PIM systems, and E-Commerce platforms; Epicor Eclipse experience Education: Bachelor's degree in business, marketing, information systems The Kendall Group is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, gender, gender identity, sexual orientation, age, physical or mental disability, citizenship, military status, protected veteran status, genetic information, or any other characteristic protected under applicable federal, state or local law.