Director, Marketing Data Science

Docusign brings agreements to life. Over 1.5 million customers and more than a billion people in over 180 countries use Docusign solutions to accelerate the process of doing business and simplify people's lives. With intelligent agreement management, Docusign unleashes business-critical data that is trapped inside of documents. Until now, these were disconnected from business systems of record, costing businesses time, money, and opportunity. Using Docusign's Intelligent Agreement Management platform, companies can create, commit, and manage agreements with solutions created by the #1 company in e-signature and contract lifecycle management (CLM).

The Director of Marketing Data Science is a key leader on our Growth Data Science team, responsible for driving growth by leveraging advanced analytics, experimentation, and data-driven insights to optimize our demand generation engine. In this role, you will provide deep visibility into our demand funnel, measuring and monitoring Marketing's performance in creating and converting leads. You will partner closely with Marketing, Strategy & Operations, and FP&A to maximize the impact of our demand budget and identify growth levers and operational improvements to scale the business.

You will lead a team of ~5 Data Scientists focused on shaping the company's growth through the development of predictive models, advanced analytics solutions, and robust marketing measurement frameworks.

This position is a people manager role reporting to the Senior Director, Growth Data Science.

Responsibility

• Partner with Marketing leadership to drive business growth through data science and advanced analytics
• Lead the design, implementation, and ongoing refinement of marketing measurement frameworks, including multi-touch attribution modeling, media mix modeling, and incrementality testing
• Identify and prioritize opportunities to improve our demand generation engine using statistical analysis and quantitative insights
• Design and implement A/B tests and multivariate experiments to optimize marketing campaigns and channels
• Translate complex measurement outputs into actionable recommendations, and collaborate with Marketing, Sales, and business stakeholders to apply these insights in campaign planning, budget allocation, and channel optimization
• Build and maintain dashboards and automated reporting tools to provide actionable insights to stakeholders

Hybrid: Employee divides their time between in-office and remote work. Access to an office location is required. (Frequency: Minimum 2 days per week; may vary by team but will be weekly in-office expectation)

Positions at Docusign are assigned a job designation of either In Office, Hybrid or Remote and are specific to the role/job. Preferred job designations are not guaranteed when changing positions within Docusign. Docusign reserves the right to change a position's job designation depending on business needs and as permitted by local law.

Basic

• 12+ years of experience in Data Science, Marketing Analytics, or related roles

• Experience with SQL and relational databases and data warehouses

• Experience with Python or R for data analysis and modeling

• Experience with applying statistical and machine learning frameworks to go to market problems

• Exceptional problem-solving, communication, and stakeholder management skills

• Experience delivering business impact through data science

• BA/BS degree in a quantitative field (e.g., Computer Science, Statistics, Mathematics, Engineering, Economics)

Preferred

• Advanced degree (MS, PhD, or MBA) in a quantitative or technical field

• Experience in B2B SaaS companies and a deep understanding of the commercial Marketing demand generation funnel across both self-service and sales-led routes to market

• Familiarity with cloud data platforms (e.g., AWS, GCP, Azure) and modern data stack tools

• Experience with marketing automation platforms (e.g., Eloqua, Marketo, HubSpot) and CRM systems (e.g., Salesforce)

• Experience with data visualization tools (e.g., Tableau, Power BI, Looker)

Pay for this position is based on a number of factors including geographic location and may vary depending on job-related knowledge, skills, and experience.

Based on applicable legislation, the below details pay ranges in the following locations:

California: $193,100.00 - $286,500.00 base salary

This role is also eligible for the following:

• Bonus: Sales personnel are eligible for variable incentive pay dependent on their achievement of pre-established sales goals. Non-Sales roles are eligible for a company bonus plan, which is calculated as a percentage of eligible wages and dependent on company performance.
• Stock: This role is eligible to receive Restricted Stock Units (RSUs).

Global benefits provide options for the following:

• Paid Time Off: earned time off, as well as paid company holidays based on region
• Paid Parental Leave: take up to six months off with your child after birth, adoption or foster care placement
• Full Health Benefits Plans: options for 100% employer paid and minimum employee contribution health plans from day one of employment
• Retirement Plans: select retirement and pension programs with potential for employer contributions
• Learning and Development: options for coaching, online courses and education reimbursements
• Compassionate Care Leave: paid time off following the loss of a loved one and other life-changing events

Working here

Docusign is committed to building trust and making the world more agreeable for our employees, customers and the communities in which we live and work. You can count on us to listen, be honest, and try our best to do what's right, every day. At Docusign, everything is equal.

We each have a responsibility to ensure every team member has an equal opportunity to succeed, to be heard, to exchange ideas openly, to build lasting relationships, and to do the work of their life. Best of all, you will be able to feel deep pride in the work you do, because your contribution helps us make the world better than we found it. And for that, you'll be loved by us, our customers, and the world in which we live.

Accommodation

Docusign is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need such an accommodation, or a religious accommodation, during the application process, please contact us at accommodations@docusign.com.

If you experience any issues, concerns, or technical difficulties during the application process please get in touch with our Talent organization at taops@docusign.com for assistance.

Applicant and Candidate Privacy Notice

This position is not eligible for employment in the following states: Alaska, Hawaii, Maine, Mississippi, North Dakota, South Dakota, Vermont, West Virginia and Wyoming.

It's important to us that we build a talented team that is as diverse as our customers and where all employees feel a deep sense of belonging and thrive. We encourage great talent who bring a range of perspectives to apply for our open positions. Docusign is an Equal Opportunity Employer and makes hiring decisions based on experience, skill, aptitude and a can-do approach. We will not discriminate based on race, ethnicity, color, age, sex, religion, national origin, ancestry, pregnancy, sexual orientation, gender identity, gender expression, genetic information, physical or mental disability, registered domestic partner status, caregiver status, marital status, veteran or military status, or any other legally protected category.

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