Product Marketing Manager
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![]() United States, Massachusetts, Waltham | |
![]() 480 Totten Pond Road (Show on map) | |
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Description
Ready to join a team that's all in? At Imprivata, we deliver unified access and security management programs that eliminate friction, empowering healthcare and mission-critical organizations to work smarter, faster, and more securely. We believe work can be more than a job or task-it's a collective spirit; the type that emboldens creativity, embraces challenge, and fosters excitement. We are constantly raising the bar on what's possible, owning the outcome of our triumphs and trials, staying nimble amidst change, and cultivating an environment where we win together. Here, your ideas matter, your differences are celebrated, and your work drives real results-for your career, your teammates, and our customers. When you join Imprivata, you embark on a shared journey of ambition and growth. We're committed to building an inclusive workplace where everyone feels valued and supported. If you're looking for a place to match your passion with purpose-and where every day you can make an impact-you'll find it here. We are seeking a Product Marketing Manager to join our team. This is a hybrid opportunity based out of our Waltham, MA office. Job Summary Imprivata is seeking a highly motivated and experienced Product Marketing Manager (PMM) to lead the development and execution of our go to market (GTM) strategy for Imprivata's Patient Access solution which enables biometric identification of patients during registration, check-in and during the chain of care. Patient misidentification continues to be a major problem in the healthcare industry with misidentification being the single leading preventable cause of death in U.S. healthcare. Many organizations still report a high level of misidentifications, as high as 20-30%. These pose not only a risk to patient safety, but pose additional costs for the organization including claims denials and manual deduplication efforts Imprivata is unique positioned to partner with our healthcare customers to tackle this challenge head on with our innovative biometric patient identification solution. The primary responsibilities of this role include developing and executing GTM strategy for Imprivata Patient Access, including creating customer-centric messaging, developing a wide range of content to support various stages of the buyer journey, delivering training and enablement materials, managing product launches, and serving as an expert in market trends and buyer/customer needs. The product marketing team at Imprivata is a highly dynamic and collaborative environment which fosters teamwork. In addition to supporting our Patient Access product, this PMM is expected to support other team members as needed to ensure the collective success of the organization. PMMs may also be asked to take on special projects or contribute to the definition of new processes in conjunction with our PMM Operations manager and the VP of Product Management. Duties and Responsibilities
Required Qualifications
This position offers a total compensation range of $128,300.00 to $145,000.00 (inclusive of base salary and variable compensation, such as bonuses and incentives). In addition, more information about Imprivata's benefit offerings can be found here. This range represents the high and low end of Imprivata's compensation range for this position. Actual compensation will vary and may be above or below the range based on various factors, such as a candidate's location, skills, experience, and qualifications. At Imprivata, we have a top-notch work environment, developmental opportunities, a competitive total rewards package, and the desire to have fun. If you have the skills and qualifications as we have described above, we want to hear from you! Imprivata provides equal employment opportunities, regardless of race, religion, age, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. #LI-Hybrid #LI-SF1 |