Social Media & Community Coordinator

WORK SHIFT:

JOB DESCRIPTION:

The Social Media & Community Coordinator will be responsible for the growth and interaction of our online communities for Facebook, Twitter, Instagram, TikTok, and LinkedIn. The Social Media & Community I Coordinator will act as the voice of the brand when communicating to our respective audiences. Must be comfortable on camera and behind it: Record quick, authentic social clips and edit them into tight Reels/TikToks/Shorts optimized for each platform. Ensure our partners are provided with the most up to date product information and assets to use in-store and online.

ESSENTIAL JOB FUNCTIONS

• Ensure that all communications are on-brand, consistent in terms of style, quality, and tone of voice, and optimized for search and user experience for all channels of content.

• Responsible for leading Social Community efforts via ongoing monitoring, commenting and replying.

• Manage and respond to all communications with followers promptly, fostering a strong community presence.

• Use consistent brand voice while directly engaging with consumers on Cambro's social channels, including TikTok, Meta, Instagram, X, YouTube and LinkedIn.

• Immerses in brand mission, values, and tone to speak consistently from the brand's voice.

• Create and curate engaging, timely content for multiple social platforms, including photos, videos and GIFs.

• Ability to recognize opportunities for engaging content based on interactions with specific audiences.

• Guarantee community engagement activities support overall brand goals and objectives.

• Identify and execute fan gifting opportunities aka "Surprise and Delight."

• Source new social influencer and content creator opportunities.

• Find ways to engage ambassadors and build hype around the overall brand.

• Leads fulfillment/shipping and tracking of influencer and social fan giveaway packages.

• Supports Digital Communication Manager in strategic acquisition efforts, social promotions, contests, brand partnerships and internal communications.

• Create and maintain weekly social media metrics.

• Write product website copy.

• Communicate new product launches to key stakeholders.

• Stay up to date on social media news, trends and forecasting.

• Perform audits on distributor websites to ensure product information is up to date.

• Support internal and external teams with critical and time-sensitive digital asset acquisition requests.

• Manage social media assets on the Digital Asset Manager for internal and external use.

• Excel at taking creative direction, working collaboratively and integrating feedback into your work.

• Maintain reliable and consistent attendance, including being punctual, and dependable in order to meet the needs of the department and the organization.

• Execute each essential duty satisfactorily in order to perform job successfully.

• Follows all safety procedures required in work area, wears PPE as needed, attends all safety meetings, and reports safety issues regarding equipment or unsafe/hazardous conditions.

• Performs effectively as a team member, able to work well with others, open to receive and give feedback, and treats everyone with respect.

• Takes ownership of own work and behavior, accepts accountability for own actions, encourages solutions, and communicates status of work/projects.

• Follow all department quality standards/criteria. Raise concerns and issues to immediate manager.

• Able to understand and demonstrate Cambro company culture, display company core values (Safety, Quality, Respect, and Service).

• Understands department's key performance indicators and contributes to achieve these goals both individually and as a team.

• Other duties as needed or required.

ADDITIONAL RESPONSIBILITIES

• Knowledge of standard digital design, presentation, and office tools.

• Must be able to work overtime as needed, remain flexible and open to possible schedule changes in order to meet business needs.

REQUIRED QUALIFICATIONS

The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Bachelor's degree; preferably in Marketing, Communications, or another relevant field.

• 1 to 3 years' experience assisting with social media on behalf of a brand.

• Excellent knowledge of social media platforms, particularly Meta, Instagram,
  X, LinkedIn, and TikTok.

• Experience with Brand Ambassador platforms like BrandChamp.

• Enthusiastic about social media and communication.

• Strong written communication skills; must be fluent in internet and brand speak.

• Ability to write copy that is both creative and engaging.

• Basic understanding of SEO and website traffic metrics a plus.

• Attention to detail, critical-thinker and problem-solver.

• Strong prioritization and project management skills, with multiple deliveries and specific deadlines.

• Ability to multi-task and adapt within a changing business environment.

• Able to build strong relationships and work across various teams.

PREFERRED QUALIFICATIONS

• Experience in working in a global marketing environment.

• Additional language skills are valuable.

• Any additional training in related field.

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Sitting, walking, standing, bending at the neck, bending at the waist, kneeling, twisting at the neck and waist, repetitive use of hands, simple grasping, fine manipulation, pushing and pulling, reaching above and below the shoulder, carrying/lifting up to 25 lbs.

• Exposure to excessive noise

• Exposure to dust, gas, fumes or chemicals

• Use of special visual or auditory protective equipment

• Walking on uneven ground

• Risk of exposure to bio-hazard while working such as: bloodborne pathogens, sewage, hospital waste, etc.

PPE REQUIREMENTS

• Safety glasses

COMPENSATION RANGE:

$28.36 - $32.00

Salary may vary based on experience.

CAMBRO is proud to be an equal-opportunity workplace. All qualified applicants will receive consideration for employment without regard to and will not be discriminated against based upon race, color, religion, national origin, gender, sexual orientation, gender identity, age, physical or mental disability, genetic information, military or veteran status, or other characteristics protected by law. Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.