Strategic Marketing Manager

As Strategic Marketing Manager for AMD at TD SYNNEX, you will drive go-to-market success by equipping our reseller network with best-in-class marketing programs, incentives, and content. You'll own the planning, execution, and ROI measurement of Market Development Funds (MDF), partnering closely with AMD and internal stakeholders to accelerate business growth. Based in either Greenville, SC or Clearwater, FL, this role offers high visibility, cross-functional influence, and the opportunity to shape scalable partner initiatives that deliver measurable impact.

Partner Enablement & MDF Management

• Design and execute annual and quarterly MDF-funded campaigns aligned to AMD's product roadmaps and TD SYNNEX objectives

• Track budgets, forecast spend, and report on ROI and pipeline contribution through clear, data-driven dashboards

Content Development & Incentive Strategy

• Create persuasive marketing assets (email templates, social posts, digital ads, promotional materials) tailored for our reseller audience

• Collaborate with AMD to define and manage incentive programs-rebates, promotions, contests-that drive partner engagement and sales velocity

Campaign Analytics & Continuous Optimization

• Analyze performance data (conversion rates, lead volume, deal size) to refine messaging, channel mix, and incentive structures

• Present actionable insights and strategic recommendations to AMD and TD SYNNEX leadership

Cross-Functional Collaboration & Event Support

• Coordinate AMD's presence at TD SYNNEX events and third-party shows (virtual webinars, regional trade exhibitions)

• Build and maintain strong relationships with AMD account teams, reseller sales reps, and internal marketing peers to ensure seamless execution

Process Improvement, Compliance & Scalability

• Ensure all marketing activities comply with AMD contractual guidelines, industry regulations, and TD SYNNEX brand standards

• Standardize MDF request workflows, implement best practices for tracking, and document lessons learned for continuous process refinement

Experience & Education

• 1-3 years of B2B marketing or partner enablement experience, preferably in technology distribution or semiconductor sectors
• Bachelor's degree in Marketing, Business Administration, or a related field

Core Competencies

• Adaptability & Agility - Thrives in a fast-paced environment where priorities evolve; quickly pivots strategy to meet shifting business needs

• Data-Driven Decision-Making - Proficient in Microsoft Excel and comfortable with analytics tools to measure and optimize campaign performance

• Communication & Collaboration - Strong written and verbal skills; able to craft clear, compelling messages and present complex data to diverse audiences

• Project Management - Excellent organizational skills; adept at juggling multiple deadlines, managing cross-functional projects, and delivering high-quality results

• Technical Agility - Rapid learner of new marketing automation platforms (Marketo, Pardot), CRM systems (Salesforce), and reporting solutions

Personal Attributes

• Inclusive Leader - Empathetic collaborator who values diverse perspectives and fosters an environment of respect and accountability

• Strategic Problem Solver - Uses critical thinking to address challenges, identify opportunities, and make data-backed decisions

• Self-Starter - Works independently with minimal supervision while proactively seeking feedback and alignment

• Location: Greenville, SC or Clearwater, FL (local candidates preferred)

• Hybrid Work Arrangement: 3 days in office each week (Wednesday is our anchor day; the other two days are flexible)

• Travel: Light travel (up to 25%) for vendor meetings, partner events, and trade shows

• Environment: Professional office setting with occasional extended periods of standing, walking, or virtual presentations

Key Skills

At TD SYNNEX, our values guide everything we do: Together, We Own It, We Dare to Go, We Grow and Win, and above all, We Do the Right Thing. These principles shape how we work with each other, our partners, and our communities as we drive innovation and create lasting impact.

What's In It For You?

• Elective Benefits: Our programs are tailored to your country to best accommodate your lifestyle.
• Grow Your Career: Accelerate your path to success (and keep up with the future) with formal programs on leadership and professional development, and many more on-demand courses.
• Elevate Your Personal Well-Being: Boost your financial, physical, and mental well-being through seminars, events, and our global Life Empowerment Assistance Program.
• Diversity, Equity & Inclusion: It's not just a phrase to us; valuing every voice is how we succeed. Join us in celebrating our global diversity through inclusive education, meaningful peer-to-peer conversations, and equitable growth and development opportunities.
• Make the Most of our Global Organization: Network with other new co-workers within your first 30 days through our onboarding program.
• Connect with Your Community: Participate in internal, peer-led inclusive communities and activities, including business resource groups, local volunteering events, and more environmental and social initiatives.

Don't meet every single requirement? Apply anyway.

At TD SYNNEX, we're proud to be recognized as a great place to work and a leader in the promotion and practice of diversity, equity and inclusion. If you're excited about working for our company and believe you're a good fit for this role, we encourage you to apply. You may be exactly the person we're looking for!

We are an equal opportunity employer and committed to building a team that represents and empowers a variety of backgrounds, perspectives, and skills. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, gender, gender identity or expression, sexual orientation, protected veteran status, disability, genetics, age, or any other characteristic protected by law.

TD SYNNEX is an E-Verify company