Marketing Specialist, CRM Campaigns

Bright Horizon's is looking for a dynamic, detail-oriented Marketing Specialist to join our CustomerRelationship Marketing(CRM)Team. The ideal candidate will thrive in a fast-paced environment and willbe responsible forsupportingthe execution ofmarketinginitiativesthat target Bright Horizon's clientemployees and center families. This individual will focus on the implementation of marketing and communication strategies to promote the use of Bright Horizonsservices.

This is a hybrid positionrequiring3 days a week onsite at our headquarters in Newton, MA.

Bright Horizons is a leading education and care company that helps employees thrive at work and at home by partnering with employers to offer high-qualitychild care, elder care, and educational support. Our workplace reflects this commitment-with collaborative environments, meaningful benefits, and a culture that supports both career growth and personal well-being. Whetheryou'recaring for children orpoweringthe systems and partnerships that make it all possible, at Bright Horizons,you'rethe difference.

What you will be doing:

• Support executionand implementation of customer email campaigns to drive registrations andutilizationof Bright Horizons benefits

• Partner with CRM team to create suite ofcollateral templates andcustomized print and digitalmarketing communications for promotingBright Horizons benefits to our customers

• Gather performance data for email campaigns and journeys;participatein data reviews with internal stakeholders and cross-functional teams

• Develop positive ongoing relationships withpeers and partners; workingclosely with Creative Services, Marketing Automation,and Product Marketing teams.

Minimum Qualifications:

• Bachelor's Degreerequired- in marketing or related field preferred

• 1-2yearsof experience in marketing, communications, or related field

• 1-2 years of CRM or email marketingexperience

Preferred Qualifications:

• Strong project management skills; results-oriented and highly motivated

• Detail-oriented withhigh standardsforquality. Strong organizational skillsrequired.

• Excellent written and verbal communication skills

• Thrives in a team environment as well as in an individual setting

• Willing to adjust roles and responsibilities to meet the needs of an evolving andfast growingmarketing organization

• Knowledgeable and adept at Microsoft OS, including Microsoft Office, Excel, Outlook

• Experience with marketing automation, email marketing tools, and HTML print-on-demand systems, and providing creative direction a plus.

• Experience working with creative agencies and providing creative direction/feedback preferred

At this time, Bright Horizons will not sponsor an applicant for employment authorization/visa for this position.

Be part of a community where people grow, futures are shaped, and lives are changed. We offer the rewards, opportunities, and support you deserve because making a difference goes both ways.We'rechanging the world of work and family, and it starts with you. At Bright Horizons,you'rethe difference.

Compensation:

Theannual salaryfor this position is between$64,000-$74,000.The pay range listed here is what Bright Horizons in good faithanticipatesoffering for this job opening. Actual compensation offers within this range will depend on a variety of factors including experience, education and training, certifications, geography, and other relevant business or organizational factors.

Benefits:

Bright Horizons offers the following benefits for this position, subject to applicable eligibility requirements:

• Medical, dental, and vision insurance

• Paid vacation, sick, holiday, and parental bonding leave

• 401(k) retirement plan

• Long-term and short-term disability insurance

• Life insurance

• Money-saving discounts and financial planning tools

• Tuitionassistanceand education coaching

• Caregiving support and resources for the children and adults in your family

• Learn more athttps://careers.brighthorizons.com/us/en/health-and-wellness

Life at Bright Horizons:

At Bright Horizons, you're more than your job title -you're the difference. Whether you're nurturing a child's first steps or supporting the systems behind the scenes, your work creates real impact. We're a community that celebrates individuality, invests in your growth, and supports your whole self. Because when you thrive, so do the children, families, and clients we serve. Join us and help build a brighter future - for yourself and for others.

Bright Horizons provides equal opportunity in all aspects of employment and does not discriminate against any individual on the basis of race, color, religion, sex, age, disability, sexual orientation, veteran status, national origin, genetic information, or any other characteristic protected under federal, state, or local law. Bright Horizons complies with the laws and regulations described in the following federal government resources: Know Your Rights, Family and Medical Leave Act (FMLA) and Employee Polygraph Protection Act (EPPA).

If you require assistance or a reasonable accommodation in completing these application materials or any aspect of the application and hiring process, please contact the recruitment helpdesk at 855-877-6866 or bhrecruit@brighthorizons.com. Determinations on requests for reasonable accommodation will be made on a case-by-case basis.