Enrollment Communications Manager

Position Summary:

The Enrollment Communications Manager is the architect of prospect and applicant communications for the Katz School's enrollment unit. This role owns the strategy, sequencing, copywriting, and performance optimization of all nurture communications that move prospective students from initial inquiry through deposit. This is a senior-level individual contributor role.

Position Responsibilities:

Reporting to the Director of Graduate Enrollment and Admissions, the Enrollment Communications Manager is responsible for the following:

Multi-Channel Communication Strategy

• Create and manage content across email, text, chat, and other related communication channels
• Design and manage communication journeys across the full enrollment funnel (lead inquiry application admission deposit)
• Build targeted communication strategies for distinct student populations and define messaging cadence, sequence, and channel mix based on audience and program characteristics
• Develop, implement, and optimize enrollment communication content, workflows, triggers, and lifecycle campaigns within the CRM
• Partner with admissions counselors and enrollment leadership to identify common applicant questions, objections, and decision factors, and translate those insights into communication strategies
• Develop and execute communication strategies designed to support admitted student engagement and deposit conversion
• Collaborate with the Associate Director of Admissions Operations on campaign execution, workflow builds, and platform automations

Performance Monitoring & Reporting

• Track key engagement, progression, and conversion metrics on a daily basis
• Continuously test and refine communication strategies (copy, sequencing, timing, segmentation, channel mix) to improve engagement, progression, and conversion outcomes
• Analyze progression and conversion rates between enrollment stages and identify communication strategies that improve movement through the funnel
• Develop and maintain dashboards and reports that surface actionable insights for real-time decision-making
• Report insights and recommendations to leadership

Product Knowledge - Maintain a working knowledge of:

• Each program's curriculum, faculty expertise, student research and projects, and notable campus experiences
• Student outcomes, including licensure rates, career placement, salary data, internships, and capstone project experiences
• Current job market trends and employer expectations relevant to each program area
• New York City as a destination for career launch and professional growth - including its industry landscape and employer networks

Schedule

• Periodic flexibility - including occasional evening or weekend availability - may be required during peak enrollment periods to support events or time-sensitive communications.

Experience & Educational Background:

• Bachelor's degree in Marketing, Communications, or related field
• Minimum 4 years of experience in email marketing, marketing automation, or digital communications; experience in graduate admissions/enrollment a plus
• Strong copywriting skills
• Experience optimizing campaigns using CRM platforms (e.g. HubSpot, Slate, Salesforce)
• Experience analyzing campaign performance and translating data into actionable communication and enrollment strategies
• Highly organized and self-directed; comfortable managing a high volume of active sequences across multiple programs simultaneously without losing quality or attention to detail

Application Instructions:

Please include with your application a CV, cover letter, and a list of references. References will be contacted when an applicant is under consideration.

Salary Range:

$100,000 - $110,000

About Us:

ABOUT THE KATZ SCHOOL:

The Katz School of Science and Health, with 1300 master's and doctoral students, is now the largest graduate school at Yeshiva University. Located in the heart of New York City, Yeshiva University is a US News and World Report Top 100 University.

We are research scientists, tech builders and entrepreneurs, and patient-centered clinicians working on problems that matter. We focus on industry sectors that are central to the modern economy: Artificial Intelligence, Biotechnology, Computer Science, Cybersecurity, Data Analytics, Digital Media, and Fintech, as well as Physician Assistant Studies, Nursing, Occupational Therapy, and Speech-Language Pathology. Katz School faculty take an interdisciplinary approach to research and education, fostering the creativity, collaborative thinking and builder mindset required to take on today's toughest problems. Over the last five years, we have launched ten master's and doctoral programs with 92% graduation rates, 100% licensure pass rates, 95% post-graduation employment in high-paying careers, and students and alumni from over 30 countries.

The Katz School is a close-knit community with a big network, nestled in the heart of a big city. We are global in reach, with faculty and students from across the United States and around the world-and also deeply embedded in New York City's rich professional and social fabric. With a vibrant campus life and city at our fingertips, the Katz School is where bold, purpose-driven people come to create, connect and explore. Read aboutprojectsat Katz.

ABOUT YESHIVA UNIVERSITY:

The mission of Yeshiva University - the world's flagship Jewish university - is to educate, empower and inspire our students to become the next generation of leaders, guided at all times by our core values. We do this through a transformative, world-class, and interdisciplinary education that is deep and broad and that cultivates in our students a sense of meaning, purpose and drive to make the world a better place - for themselves and for future generations.

Equal Employment

Opportunity:

Yeshiva University is an equal opportunity employer committed to providing employment opportunities to all employees and candidates without regard to race, color, age, sex, national origin, disability status, or any other characteristic protected by federal, state or local laws.