Account Manager

Aquent, a global leader in talent solutions, is partnering with an innovative advertising platform that stands at the forefront of connecting brands with millions of customers. This platform, part of a prominent omnichannel retailer deeply integrated into millions of households' lives, understands how customers engage with products and brands throughout their shopping journey. Its innovative media platform empowers brands to connect with customers more often and more meaningfully, accelerating shared growth. As the closed-loop media business of a leading omnichannel retailer, it offers unparalleled opportunities for brands to reach their desired customers no matter where, how, and when they shop. This is your chance to make a significant impact by shaping strategic advertising solutions for major brands within a dynamic retail ecosystem, directly contributing to the growth and success of both brand partners and the advertising platform.

Are you ready to drive strategic advertising initiatives, leverage innovative media products, and foster meaningful connections between brands and millions of customers? In this pivotal role, you will build, execute, and manage cutting-edge advertising solutions, translating brand marketing goals into actionable, measurable media strategies. Your expertise will be crucial in ensuring client satisfaction and revenue growth within a vibrant, rapidly evolving environment.

Your Impact and Responsibilities

• Act as a strong executor and consultative partner, guiding clients within a defined scope.
• Develop strategic plans and execute both managed-service and self-service campaigns, serving as a consultative expert.
• Collaborate closely with Sales and Account teams to craft strategic, data-driven media proposals aligned with client objectives.
• Attend and lead external advertiser and agency calls, showcasing expertise in media tactics, audience strategy, and campaign stewardship.
• Apply a deep understanding of diverse media types, including paid search, programmatic display, direct digital sponsorships, CTV, social media, digital OOH, and experiential in-store tactics.
• Regularly communicate campaign performance metrics, insights, and optimization recommendations to both internal and external stakeholders.
• Adhere to internal service level agreements and quality assurance processes to ensure seamless campaign launches and high-quality client experiences.
• Confidently present strategic upsell recommendations to drive incremental revenue and expand partnerships.
• Demonstrate strong executive presence when presenting upsell opportunities to clients and agencies.
• Partner cross-functionally to effectively traffic campaigns across various ad technology platforms.
• Proactively troubleshoot and resolve campaign issues, ensuring optimal campaign performance and client satisfaction.

What You'll Bring to the Team

• Bachelor's Degree in Business, Marketing, Communication, or a related area.
• 3+ years of experience managing digital media campaigns or consulting on digital campaigns across display, video, social, search, and programmatic channels.
• Deep understanding of digital media metrics (CPM, ROAS, CPC, CTR, etc.) and media math for effective optimization.
• Proven client-facing experience with a track record of proactive risk identification and solution development.
• Excellent verbal and written communication skills, complemented by strong presentation abilities.
• Strong project management capabilities and the ability to thrive under pressure while managing multiple priorities.
• High comfort navigating rapidly evolving environments and ambiguous situations with confidence.
• Strong proficiency with Microsoft Excel, PowerPoint, Word, Outlook, and familiarity with Salesforce, JIRA, Tableau, SQL, and Power BI.

Qualifications That Set You Apart

• Master's Degree in Business, Marketing, Communication, or a related field.
• Extensive experience in programmatic advertising, including in-depth knowledge of DSPs, DMPs, and ad exchanges.
• Proven track record of influencing advertiser investments in media strategies.

About Aquent Talent

Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through Aquent Gymnasium. More information on our awesome benefits!

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment-one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.