Marketing Analyst

As a partner with Aquent, you have the unparalleled opportunity to contribute to a world-renowned entertainment and media leader, a dynamic team that crafts how millions connect with beloved brands and groundbreaking content. This pivotal Marketing Analyst role will empower you to be at the heart of growth marketing and business performance analysis for a leading content provider. You will transform complex data into crystal-clear, actionable insights, directly influencing marketing investment decisions and significantly enhancing audience engagement with thrilling live events and compelling content on a global scale. If you are a data-driven strategist with a passion for uncovering trends and translating them into strategic growth, your impact here will be immense!

What You'll Do

• Analyze marketing and business performance data across content properties.
• Support forecasting, planning, and investment decisions for content-related campaigns.
• Monitor audience behavior and performance trends across various live events and content categories.
• Partner with cross-functional stakeholders to develop reporting and performance insights.
• Translate large data sets into actionable recommendations for marketing teams.
• Consolidate performance metrics and communicate findings to business leaders.
• Support growth marketing initiatives and optimization strategies.

Must-Have Qualifications

• Strong analytical mindset with the ability to interpret complex data.
• Experience analyzing marketing, audience, or business performance metrics.
• Highly collaborative and comfortable working across multiple stakeholders.
• Naturally curious with strong problem-solving skills.
• Ability to connect data insights to business decisions and marketing strategy.

Nice-to-Have Qualifications

• Experience building dashboards in Tableau, Looker, or similar BI tools.
• Understanding of data visualization best practices.
• Passion for live content and familiarity with media, leagues, and live-event programming.
• Knowledge of performance marketing analytics.