Senior Product Manager, Upstream Patient Marketing, WATCHMAN

Additional Location(s): N/A

Diversity - Innovation - Caring - Global Collaboration - Winning Spirit- High Performance

At Boston Scientific, we'll give you the opportunity to harness all that's within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we'll help you in advancing your skills and career. Here, you'll be supported in progressing - whatever your ambitions.

About the role:

Boston Scientific has a great opportunity available join the WATCHMAN, Direct-to-Patient Team, as a Product Marketer responsible for developing and driving strategic initiatives impacting patients and their lifechanging journey to implant. The WATCHMAN business and Patient Marketing Team represents a fast-growing, high priority product and marketing channel within Boston Scientific.

This role will lead and amplify the overall Direct to Patient campaign, while working collaboratively with a cross-functional team, translating insights into action, and identifying solutions to complex problems. This person is an experienced marketer, passionate about building in-depth patient understanding, with therapy development or consumer experience for brands or technologies.

This role has a hybrid work mode, based out of our Maple Grove, MN facility, with the expectation of being on-site 3 days per week.

Your responsibilities will include:

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  Planning and executing marketing programs for the WATCHMAN Patient Campaign through a variety of channels to build brand loyalty and increase adoption of the therapy.

  
  

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  Identifying opportunities to drive market development and therapy acceptance, leveraging cross-functional teams to achieve team goals.

  
  

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  In partnership with creative marketing teams & agencies, creating actionable, high impact programs and tools that change and empower the patient mindset.

  
  

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  Understanding market and clinical trends and evolve patient programs and messaging to drive patient awareness and education.

  
  

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  Helping others inside and outside of Boston Scientific deliver the WATCHMAN Direct to Patient message and promote patient advocacy and awareness.

  
  

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  Establishing strong relationships with key functions impacting marketing activities (Clinical, Medical Education, regulatory, legal, finance, external agency, etc.)

  
  

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  Continuously measuring the impact of marketing and field initiatives, generating early learnings, and driving continuous real time improvement across all initiatives.

  
  

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  Developing a roadmap for improvements and business case for undertaking necessary changes to enhance programs and service offerings.

  
  

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  Preparing and presenting campaign results to various levels of the organization in audience specific language with a focus on action-oriented decision-making.

  
  

Required Qualifications:

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  Bachelor's degree

  
  

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  5+ years of successful related experience (experience in pharmaceutical, medical device, CPG or other consumer-centric industry is preferred)

  
  

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  Demonstrated success leading in a team environment

  
  

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  Ability to manage multiple stakeholders, programs and changing priorities

  
  

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  Ability to travel up to 10%

  
  

Preferred Qualifications:

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  Excellent communication and interpersonal skills

  
  

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  Entrepreneurial spirit balanced with collaborative style and professional maturity

  
  

Requisition ID:592915

As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most - united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate. Now more than ever, we have a responsibility to apply those values to everything we do - as a global business and as a global corporate citizen.

So, choosing a career with Boston Scientific (NYSE: BSX) isn't just business, it's personal. And if you're a natural problem-solver with the imagination, determination, and spirit to make a meaningful difference to people worldwide, we encourage you to apply and look forward to connecting with you!

At Boston Scientific, we recognize that nurturing a diverse and inclusive workplace helps us be more innovative and it is important in our work of advancing science for life and improving patient health. That is why we stand for inclusion, equality, and opportunity for all. By embracing the richness of our unique backgrounds and perspectives, we create a better, more rewarding place for our employees to work and reflect the patients, customers, and communities we serve.

Boston Scientific Corporation has been and will continue to be an equal opportunity employer. To ensure full implementation of its equal employment policy, the Company will continue to take steps to assure that recruitment, hiring, assignment, promotion, compensation, and all other personnel decisions are made and administered without regard to race, religion, color, national origin, citizenship, sex, sexual orientation, gender identify, gender expression, veteran's status, age, mental or physical disability, genetic information or any other protected class.

Boston Scientific maintains a prohibited substance freeworkplace. Pursuant to Va. Code * 2.2-4312 (2000), Boston Scientific is providing notification that the unlawful manufacture, sale, distribution, dispensation, possession, or use of a controlled substance or marijuana is prohibited in the workplace and that violations will result in disciplinary action up to and including termination.

Please be advised that certain US based positions, including without limitation field sales and service positions that call on hospitals and/or health care centers, require acceptable proof of COVID-19 vaccination status. Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment. Boston Scientific continues to evaluate its policies and protocols regarding the COVID-19 vaccine and will comply with all applicable state and federal law and healthcare credentialing requirements. As employees of the Company, you will be expected to meet the ongoing requirements for your roles, including any new requirements, should the Company's policies or protocols change with regard to COVID-19 vaccination.